MSYS453
Advanced Smart Technologies and Social Media
20
400
B Trimester
Hamilton
MSYS212 (2013 & 2014), MSYS353
Social media and related smart technologies are creating incredible new business opportunities, while potentially crippling unprepared companies and industries, and leaving behind workers who are unwilling or unable to adapt. This paper uses lectures, lab-based activities, and investigations of real organisations to examine how to get social media working on behalf of a business. The role of social media in public relations is also emphasised.
Teaching Periods and Locations
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18B (HAM)
Hamilton, On-campus18B (HAM)B Trimester :09 Jul 2018 - 04 Nov 2018HamiltonOn-campus100% internal assessment
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18B (HAM) Paper outline |
B Trimester : 09 Jul 2018 - 04 Nov 2018 |
Hamilton | On-campus | 100% internal assessment |
Students who have taken MSYS212 in 2013 and 2014 may not take this paper.
Available subjects
Additional information
- Paper details current as of 31 May 2024 19:55pm
- Indicative fees current as of 18 Aug 2024 01:20am