For previous occurrences, try the 2023 version of this year.
30
500
MRKTG306 or MKTG354 or MKTG454
MINT554 or MKTG554
Examines the theoretical underpinnings and practical applications of selected services marketing topics. Through theoretical analysis, examines the complexity and difficulties in creating, managing, and evaluating services.
Additional information
- Paper details current as of 2 Jun 2024 01:03am
- Indicative fees current as of 7 Jul 2024 01:20am