This paper is not offered for 2021

15

300

MRKTG101 and MRKTG102

Content marketing teaches a strategic marketing approach employ social media to create & distribute valuable, relevant, and brand-supporting content to attract & retain customers, and to drive profit through customer action.

Additional information

  • Paper details current as of 1 Jun 2024 16:04pm
  • Indicative fees current as of 12 Jul 2024 01:20am