EXMBM522

Marketing Strategy

2024

15

500

C Trimester

Hamilton

EXPM510

This paper presents a strategic view of marketing to illustrate what drives value for customers, organisations and stakeholders in an ever changing environment. Learn core marketing concepts and understand how to develop and present a strategic marketing plan.

Teaching Periods and Locations

  • 24B (HAM)
    Cancelled
    Contact the School or Faculty Office for more information.
24B (HAM)
 Cancelled Contact the School or Faculty Office for more information.
24C (HAM)
Paper outline 		C Trimester :
11 Nov 2024 - 16 Feb 2025 		Hamilton 100% internal assessment

If your paper outline is not linked below, try the previous year's version of this paper.

This paper is only available as part of an approved programme of study and not as an elective.

Timetabled lectures

24C (HAM)
Name Day Time Room Dates
Lecture 1 Mon 11:00 AM - 2:00 PM MSB.1.04, Hamilton Nov 11 - Dec 22
Visit the online timetable for this paper for more details

Indicative Fees

    • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
24B (HAM) $1,072
24C (HAM) $1,072

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
24B (HAM) $4,516
24C (HAM) $4,516

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Additional information

  • Paper details current as of 2 Jun 2024 01:11am
  • Indicative fees current as of 10 Nov 2024 01:20am