PUBRL305

Public Relations Campaigns

2021
This paper is not offered for 2021

15

300

PUBRL101

MCOM333

Public Relations Campaigns is the capstone course in the public relations major. It develops students’ strategic approach to public relations challenges and hone their communication skills as well as ability to build trustworthy relationships with their organisation stakeholders. PUBRL305 is a practice-oriented paper that helps students implement academic knowledge in a campaign plan for a real organisation.

Additional information

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