Content marketing teaches a strategic marketing approach to creating and distributing valuable, relevant, and brand-supporting content to attract and retain customers, and to drive profit through customer action.

Teaching Periods and Locations


22A (HAM)	Cancelled	Contact the School or Faculty Office for more information.
22A (TGA)	Cancelled	Contact the School or Faculty Office for more information.
22B (HAM) Paper outline	B Trimester : 18 Jul 2022 - 13 Nov 2022	Hamilton		100% internal assessment
22B (TGA) Paper outline	B Trimester : 18 Jul 2022 - 13 Nov 2022	Tauranga	On-campus	100% internal assessment

If your paper outline is not linked below, try the previous year's version of this paper.

Timetabled lectures

22B (HAM) 22B (TGA)

Name	Day	Time	Room	Dates
Lecture 1	Tue	1:00 PM - 3:00 PM	-	Jul 19 - Oct 23

Visit the online timetable for this paper for more details

Name	Day	Time	Room	Dates
Lecture 1	Tue	1:00 PM - 3:00 PM	TCBD.2.13, Tauranga	Jul 19 - Oct 23

Visit the online timetable for this paper for more details

Indicative Fees

Domestic

International


22A (HAM)	$857
22A (TGA)	$857
22B (HAM)	$857
22B (TGA)	$857

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.


22A (HAM)	$3,972
22A (TGA)	$3,972
22B (HAM)	$3,972
22B (TGA)	$3,972

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Marketing

Additional information

Subject regulations

MRKTG307