This paper is not offered for 2022

To see papers available, visit the Papers page.

20

400

MKTG251 or MKTG351

MKTG452 and MKTG370

Digital marketing applies the fundamentals of marketing to digital business through the application of digital tools and platforms. This means employing the Internet and mobile platforms to implement marketing activities.

Additional information

  • Indicative fees current as of 7 Jul 2024 01:20am