MKTG451

Applied Marketing Strategy

2022
This paper is not offered for 2022

For previous occurrences, try the 2021 version of this year.

20

400

This paper focuses on the development and application of strategic marketing concepts. Students examine marketing mistakes and participate in an advanced strategy simulation which develops the skills necessary to become a successful marketer.

Additional information

  • Indicative fees current as of 18 Aug 2024 01:20am