MKTG355

Consumer Behaviour

2018

20

300

A Trimester, B Trimester

Hamilton, Tauranga

MINT151, MINT209, MKTG151 or MKTG209

MINT455, MKTG255, MRKTG202 and MKTG455 and MINT355

To see available locations for each teaching period, view the teaching periods and locations table.

This paper examines how and why consumers acquire, use, and dispose of goods, services, and ideas, with special attention to marketing, advertising, and public policy applications.

Teaching Periods and Locations
18A (HAM)
Paper outline 		A Trimester :
26 Feb 2018 - 24 Jun 2018 		Hamilton On-campus 100% internal assessment
18A (TGA)
Paper outline 		A Trimester :
26 Feb 2018 - 24 Jun 2018 		Tauranga On-campus 100% internal assessment
18B (HAM)
Paper outline 		B Trimester :
09 Jul 2018 - 04 Nov 2018 		Hamilton On-campus 100% internal assessment
18B (TGA)
Paper outline 		B Trimester :
09 Jul 2018 - 04 Nov 2018 		Tauranga On-campus 100% internal assessment

This paper will be delivered to Tauranga via video-conference.

Timetabled lectures

18A (HAM) 18A (TGA) 18B (HAM) 18B (TGA)
Name Day Time Room Dates
Lecture 1 Wed 3:00 PM - 5:00 PM S.G.02, Hamilton Feb 28 - Jun 3
Lecture 2 Thur 3:00 PM - 4:00 PM S.G.03, Hamilton Mar 1 - Jun 3
Visit the online timetable for this paper for more details
Name Day Time Room Dates
Lecture 1 Wed 3:00 PM - 5:00 PM TGA.DT.403, Tauranga Feb 28 - Jun 3
Lecture 2 Thur 3:00 PM - 4:00 PM TGA.DT.203, Tauranga Mar 1 - Jun 3
Visit the online timetable for this paper for more details
Name Day Time Room Dates
Lecture 1 Tue 3:00 PM - 5:00 PM - Jul 10 - Oct 14
Lecture 2 Thur 1:00 PM - 2:00 PM S.G.01, Hamilton Jul 12 - Oct 14
Visit the online timetable for this paper for more details
Name Day Time Room Dates
Lecture 1 Tue 3:00 PM - 5:00 PM TGA.DT.203, Tauranga Jul 10 - Oct 14
Lecture 2 Thur 1:00 PM - 2:00 PM TGA.DT.106, Tauranga Jul 12 - Oct 14
Visit the online timetable for this paper for more details

Indicative Fees

    • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
18A (HAM) $1,077
18A (TGA) $1,077
18B (HAM) $1,077
18B (TGA) $1,077

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
18A (HAM) $4,528
18A (TGA) $4,528
18B (HAM) $4,528
18B (TGA) $4,528

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Marketing

Additional information

  • Paper details current as of 31 May 2024 19:57pm
  • Indicative fees current as of 11 Dec 2024 01:20am